Another IWD has come and gone. Rather than go back to business as usual, we say it should Never Not be International Women’s Day. Welcome to a mind-changing, bias-ridding, downright mutinous loop of ideas and musings from women in the creative and associated industries everywhere that will run 24/7/365 on a loop forever, or until...we don’t need to talk about it anymore.
If the last couple of years have taught us one thing, women are still a long way from equality and equity. Globally, women bore the brunt of the physical, emotional and financial impacts of the pandemic with their livelihoods affected at almost twice the rate of men.
As International Women’s Day passes, we say enough really is f*cking enough.
Enough of our stoicism. Enough of our patience. Enough of the injustice. It will be Never Not International Women’s Day until all women including women of colour, women with disabilities, and queer or trans women, stop being penalised for being women.
There is much research and many stats around the lack of female business ownership. Nancy, Amber and I are the voices behind the stats – we’ve all co-founded and run sustainable creative businesses employing many other designers. I think we have stories worth sharing.
A candid conversation between two women partnering up to start a business together. Raw, honest and ready to take on all the challenges, highs and lows of the creative industry. Welcome to the world Super Keen.
We recorded this discussion to add some context for where Never Not International Women's Day came from. We thought it was important to share our motivations and hopes for what this platform can become and how the world needs to change for the better of everyone.
To make meaningful change in workplaces all over the world we need to recognise that this is a cultural problem. We also need to recognise to show men what they can't see all around them. The norm. The norm that has let stereotypes rule and anyone but a privileged white male suffer.