Every year International Women's Day comes and goes. Rather than go back to business as usual, we say it should Never Not be International Women’s Day. Welcome to a mind-changing, bias-ridding, downright mutinous loop of ideas and musings from women in the creative and associated industries everywhere that will run 24/7/365 on a loop forever, or until...we don’t need to talk about it anymore.
The events of 2025 are already reinforcing that women are still a long way from equality and equity. Globally, women bear the brunt of the physical, emotional and financial impacts of economic, financial and political decisions with their livelihoods affected at almost twice the rate of men.
As International Women’s Day comes and goes, we say enough really is f*cking enough.
Enough of our stoicism. Enough of our patience. Enough of the injustice. It will be Never Not International Women’s Day until all women including women of colour, women with disabilities, and queer or trans women, stop being penalised for being women.
Journalist Tom Loudon from Little Black Book reveals the stark reality behind advertising's gender gap. From hiring practices that favour the "old boys' network" to creative work made "about women without women," this candid conversation exposes how systemic barriers keep women out of key creative roles. Loudon shares insights on media's power to amplify diverse voices and challenges men in the industry to step up beyond performative gestures. A must-watch for anyone ready to tackle the real issues holding back gender equality in creative fields.
